Global Marketing Strategy of Carrefour in Malaysia Essay Example

Global Marketing Strategy of Carrefour in Malaysia Essay Global Marketing Strategy Carrefour is one of the hypermarket that offers a wild range of products such as grocery product, clothing, consumer goods and household appliances besides these commodity products, It is able to satisfy all of the customers’ need in only one trip. On the other hands, Carrefour offers some healthy product such as organic products for health-conscious customers. In its operation, Carrefour adhere to the concept of â€Å"fresh quality product at discounted price and direct from producer to customer† (Kamath amp; Godin, 2001). Carrefour identifies all fresh products that supply from its vendors base on the Carrefour Control Line (CCL). Carrefour Control Line (CLL) is a pioneering sustainable development approach that Carrefour use to meet customer expectations of quality by control the safely, quality and authentic of fresh products, maintain long-term relationships with producers and respect for environment. Producers are required to comply with set of related specifications, such as ban on chemical treatments after harvesting. As Carrefour is a first mover to open the hypermarket in the Asia; they were lack of information about Asian’s custom, culture and preference. Thus, Carrefour choose to formed the partnerships or joint venture with local retail companies in each Asia countries in order to gain local knowledge of products, customers’ preferences, taste, brand perception. For example: In the year of 1994, Carrefour was formed a partnership with Magnificent Diagraph Sdn Bhd in order to smoothest their business in Malaysia (Kamath amp; Godin, 2001). We will write a custom essay sample on Global Marketing Strategy of Carrefour in Malaysia specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Global Marketing Strategy of Carrefour in Malaysia specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Global Marketing Strategy of Carrefour in Malaysia specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Besides acquire important information of target market, Carrefour is able to identify the potential suppliers and build up vendor relationship with them at the same time. Carrefour is also innovated private label products which called â€Å"produits libres† since 1976 (Butz, No date). Private label product refers to product that offers by a retailer under its own brand name. Carrefour offer private label products with low price but high quality in order to provide greater choice for customers. Private label products in Malaysia market include mineral water, detergent, toiletries, cooking oil, tomato and chili sauces, beverage, snack and so on. Carrefour launched the private label products in order to target cost-conscious customers in Malaysia market during the period of inflation. Furthermore, Carrefour created one brand which is different with its own name such as â€Å"Harmonie†. Harmonie is a Carrefour’s brand that specializes in fabric. Carrefour has create one slogan which is â€Å"poor people need lower prices while rich people love low prices† in order to attract all type of income groups (Butz, No date). The pricing strategy that adopt by Carrefour is aggressive low price policy (the lowest prices every day). This pricing strategy is able to increase customer’s purchasing power and encourage them to buy more in Carrefour. The price of private label products that produce by Carrefour will be 20% lower compare to other product which purchased from suppliers (Nistorescu amp; Puiu, No date) . It was aim to target lower income groups and give alternative of substitute product for other customers. According to a survey by The Nielsen Co, The demand of the private label product of local hypermarket or supermarket is growing in Malaysia market during the year of 2009 since more consumers attempt to increase purchase power. Carrefour is one of the hypermarkets that benefit from its own private label products (Kam, 2008). One of the promotional strategies that Carrefour uses in Malaysia is place the advertisement on television and newspaper (Anonymous, 2009). It is effective way to help Carrefour to spread out the information about promotions or events that held in its stores to wide audiences. Besides that, Carrefour prints a lot of leaflets and distribute to the nearby settlements or housing areas (Anonymous, 2009). It is more cheaper way to promote its variety types of products with detail information such as price, percentage of discount and available date. Carrefour also provides the PDF version catalogues on its website. Customers can get to know the latest promotion and sale that offer by Carrefour on any time and any place. Moreover, Carrefour also having a lot of event or fair in order to attract more customers in Malaysia such as Goaaal With Carrefour, Carrefour Malaysia 2010 Japanese Fair and Carrefour-Wine-Fair, Carrefour Xmas Fair, Beauty Fair and so on (Anonymous, 2010). There are three type of Carrefour distribution channel in Malaysia which is hypermarket, supermarket and convenience stores. Hypermarket provides an extraordinary diversity of products under the concept of â€Å"everything –under-one-roof† (Butz, No date). Carrefour normally will choose the site that are â€Å"located in the center of broad catchment areas† (out of town location) as location for hypermarket. It is because Carrefour can cut down the higher cost of choosing the location in urban area and it is more easily accessible for vehicles (Butz, No date). The convince stores in Malaysia is called â€Å"Express Store†, it has only 10% of total floor space of the hypermarket and it sell more types of Carrefour brand products in the store (Hee, E, 2009). In Malaysia, Carrefour comply the local food regulation and requirement by display all â€Å"Halal† products within its stores but separate â€Å"Non-Halal† products outside its catchment zone and clearly label the alcohol content on all alcoholic beverage as reference for customers (Michael A, Hitt, R, Duane Ireland, Robert E, amp; Hoskisson, 2009). By using this distribution system, Carrefour able to increase the satisfaction of the Islamic customers and they will have more willingness to buy their daily needs in Carrefour hypermarket or express stores. Besides that, Carrefour can able cater to the larger ethic Chinese customers in Malaysia market.

20 Finance Research Project Topics on Real Estate

20 Finance Research Project Topics on Real Estate If a Google search brings you to the page which you are currently reading - this page - then it means you are either having some difficulties coming up with finance research topics in the real estate industry for your academic or corporate project. And if that is definitely the case, then you have just found a gold mine for this was written just for you. Today’s article is the second part in the series of articles discussing finance in the real estate sector and the important role having some financial backing plays for both parties who take part in making the sector grow. In the article preceding this, some important facts covering the subject of finance and real estate were outlined to help project writers discuss intelligently on the topic. This follow-up will not only provide 20 topics but will also include a sample research project that expatriates on one of the provided topics to serve as a sample for anyone confused on how to proceed with his or her project. Lastly, a set of guidelines on understanding time management and its importance when writing or handling a research project will be provided to help you efficiently create something brilliant that will guarantee you earn top marks. So shall we begin? The Importance of Finance to the Real Estate Industry The Impact of a Fluctuating Economy on the Real Estate Industry The 2007 Economic Recession and Its Effect on Real Estate Sources of Real Estate Finance and Their Impact on Society Real Estate Investment and the Role of Commercial Banks Real Estate Investment and the Impact of Credit Unions Problems of Financing Real Estate in the United States Corporate Loans and Commercial Real Estate Financing Analysing the Challenges and Prospects in Real Estate Investing Fundamentals of Real Estate Financing Models Disentangling the Geography of Finance and Real Estate Real Estate Finance and Investment Fundamentals How the Mortgage Constant Works in Real Estate Finance Real Estate Finance Investments Risks and Opportunities Real Estate Equity and Debt Financing The Role of Banks, Equity Markets, and Institutional Investors in Developing Real Estate Policy Framework for Building Sustainable Real Estate Markets Real Estate Market Developments the Financial Sector Protecting Value in Real Estate: Managing Investment Risks The Language of Commercial Real Estate Finance Choosing a finance research project topic in real estate has never been made easier than this for here are 20 excellent topics you can consider using or modifying for your own project. These topics are quite easy to work on due to the large amount of research materials out there covering each and every outlined topic. As stated earlier, more help is on the way in getting you started on writing your own project and this will be in the form of a sample research project which takes its direction from one of the topics provided on the list. Sample Essay: The Impact of a Fluctuating Economy on the Real Estate Industry The real estate sector is one that plays an important role in the quality of life experienced in a country and this is why governments all around the world ensure that policies are put in place to help its citizens secure real estate for both commercial and residential buildings within legal frameworks. My research paper will focus on exploring the impact of a nation’s economy on its real estate sector, using facts and figures to show that fluctuations in any economy will affect the pricing and cost of owning a home in the affected society. The real estate sector has always been responsible for a considerable amount of a nation’s GDP and in China, statistics show that an increase in the pricing of real estate structures and lands led to an increase in the reported GDP in that time period. These studies which were conducted in 2009, showed that due to a growth in China’s economy, expenditure from its real estate sector accounted for 7.5% of its GDP- up from 3.5% in 1997- which inevitably led to an increase in the pricing of its real estate assets by approximately 16% between the years 1997 to 2009. Also, in the United States, the great recession which occurred between the year 2007 to 2009 saw a 5% drop of the US GDP and this led to a corresponding loss in the value of real estate assets in the US by approximately 20 to 50% across board. The great recession not only led to a loss of real estate value but massive foreclosures due to inability to re-pay loans occurred across the country. And by 2009, the foreclosure problem was so bad that the US witnessed more foreclosures than marriages through the year. The banking sector- which is the financial backbone of the real estate sector- also follows the fluctuation trend outlined above. Studies show that during a time of economic growth, commercial banks look favourably on extending loan facilities to aid real estate purchases while in times of recession, the opposite occurs. An apt example was the availability of 100% loan facilities made available for buyers during the economic boom of the 90’s and the gloom that followed after during the 2007 recession. This trend is the one that continued for generations and does not look like it’s going to stop anytime soon. Thereby proving that the status of a nation’s economy influences its real estate industry in direct proportion and a strong economy will give birth to a solid real estate sector just as a weak economy will negatively affect the value of real estate assets during the same duration. Due to the fact that the primary lenders - banks - of money to the real estate industry as well as unemployment rates and job cuts reflect negatively on a nation’s GDP and this trickles down across all industries including the real estate sector. Here we come to the end of the 2nd article in our series on research project topics on the subject of finance in real estate. We hope this article provided some answers to your questions and for more clarification on writing a project, do not hesitate to read the third article in the proposed series as well as our initial piece 10 facts on finance research. References: Baker, H Peter, C. (2012). Public Real Estate Markets and Investments, 170-175. https://books.google.com.ng/books?id=ltf1AwAAQBAJpg=PA175lpg=PA175dq=real+estate+finance+and+investments+pdfsource=blots=K_z9ncTJersig=WeBvUdBfGLnKwi2rvVwRrX3ILxohl=ensa=Xved=0ahUKEwi0jdq405nOAhVpCsAKHTaXCho4ChDoAQhIMAY#v=onepageq=real%20estate%20finance%20and%20investments%20pdff=false Tracey, S. (2007). Introduction to Real Estate Finance and Investment. http://classic.marshall.usc.edu/assets/031/8122.pdf Wang, K. (2007). The Interaction between Real Estate and National Economy. Coulson, E. Kim, S. (2000). Residential investment, non-residential investment and GDP. Real Estate Economics, 28(2). Geng, X. Xie, C. (2006). Research of relationship between Chinas real estate investment and the national economy. National Bureau of Statistics. (2006). Chinas fixed asset investment statistics Code. Beijing: China Statistics Press. Emoh, I. Nwachukwu, C.   (2011). Critical Issues In Real Estate Finance as an Index in Building Construction Project Management Success in Nigeria

HYPNOTHERAPY Essay Example | Topics and Well Written Essays - 2000 words

HYPNOTHERAPY - Essay Example Thus, in this way monotony to the visual sense can be achieved by hypnotist. When depriving a subject of a habitual pleasure such as smoking, following suggestion could be given to compensate for the deprivation: â€Å"Cigarette smoking will fill you with disgust. From this moment on and always in the future, any tobacco smoke entering your mouth or nostrils, will taste and smell like burning rubber. You should refuse to accept the cigarette†. To generate emotion in the subject, the hypnotist must steer the subject towards nervous apprehension. The hypnotist should alter the voice, move closer to the subject and apply in a carefully articulated monotone with a slow, monotonous rhythm. The hypnotist should make sure that what aromas or smells are present in the room at the beginning of a session, do not suddenly fade to produce an obvious sensory change. In addition, one should make certain that no new or unfamiliar smell enters the room to alter the established pattern of olfactory impressions. This is the way to apply monotony to the sense of smell. Whilst being hypnotised, the subjects eyelids may be inclined to flutter or twitch. This indicates that he is still consciously aware of the existence of his eyelids, and of the need to control them if the eyes are to remain closed. The hypnotist should thank the difficult subject reassuringly, and should try to give him the feeling that something positive has been achieved. Thus, the hypnotist can protect his image against the possibility of failing to hypnotise the difficult subjects. A hypnotist should tell that he I going to place his/her hand on the left shoulder of one member of a group of hypnotised subjects, until then the subject has to remain asleep ignoring all the suggestions. Then, when the individual feel that it is his turn now, then the subject will immediately start responding to all the suggestions made by hypnotist. For mass hypnosis, forego the

Reflection Essay Example | Topics and Well Written Essays - 1000 words - 14

Reflection - Essay Example Sharing ideas in an honest way in the workplace provide opportunity for employees to give information that helps in better working environment. Working as a leader with my friends in organizing a function, I lied about better rewards after doing the task. The truth came out later and I lost trust of those I had worked with in organizing the function. Using honesty in workplace is important in achieving optimum working environment. In as much as we like to show our achievements and sometimes commanding, being a humble leader is very important in relating to other. Humility will ensure other people in junior ranks do not feel intimidated be the leader’s presence. A humble leader will provide opportunity for other junior members to approach him/her easily and freely discuss any arising problems. Provision of such opportunity will ensure decisions made with best interest for all. Humility forms vital part in relations of workers or members in an organization. Leaders or employees who are arrogant have hard time in relating to fellow employees or juniors. This limits discussions and sharing of ideas to make workplace better. Being a humble leader helps in gaining respect but not fear from juniors. Humble leaders also accept mistakes if they have committed one and do not blame others. This involves choosing what is right to even if it does not favor those close to the leader. Fairness shows the quality of a leader who can deal with those who like them and those who do not like them. In fairness, the leader follows the rules and set example to any person looking up to him/her. This strength sets example and shows how to follow organization rules to benefit everyone. This character strength is very important in making decisions that affect people around. It involves giving every person equal chances in development in the work area that in turn motivate employees to work hard. Unfair treatment of

Political Essay Example | Topics and Well Written Essays - 250 words - 1

Political - Essay Example This was addressed through graffiti picture which was presented by an artist called Walt Jabsco. It is named â€Å"occupy land† and was taken on 22nd October of 2006 through Nikon D50. The picture was drawn on the wall with some writing asking Americans to take up the land and embezzle petroleum (Buck). The image in this artwork is of a man dressed in orange jumpsuit and bowing down. The image represents a man held at United States Naval base in Cuba’s Guantanamo bay. This piece of art conveys a message in a simple way to entire world about the strategies of United States to gain economic stability. This also has a political implication in that the United States of America is presented as a nation which uses their power to oppress other weaker nations for their own benefit (Friedman). Since Cuba is an oil rich region, the America’s Presence in that region could mean nothing more than just having interest in the fuel. In conclusion, use of graffiti depicts skills of the artist to tell the world what they know and believe. Also, it helps to communicate political, social and economic ideologies (Friedman). This is a very easy and efficient method of expressing opinions and ideas. CrystalGraphics, Inc, Controversial Topics - PowerPoint PPT Presentation, (CrystalGraphics Sales, 2012), Nov.7th

The barriers of communication in organizations

The barriers of communication in organizations A good effective communication in a business is necessary and specially in this competitive business world. A good communication in an organization will alone lead the employee to success. A team member will be able to take a profitable and productive decision in favor of the organization but the knowledge of barriers in communication can be good for employee and important for human resource professional so that they can take different techniques to deal with the communication issue. And some of commonly observed communication problem in business are as follows. Language barriers: Language barriers are major issue and lack of language knowledge can also be one of the biggest problems in an organization workplace and this specially observed in multi- national organization where employee work from different countries, with different nationality and they speak different languages as their mother tounge is different. This is a big issue but can be sort it out by the senior managers. Cultural barriers : Different culture people working together can be lead to cultural barriers and which can be one kind of communication barriers in the multi- national organization. this basically because people belonging from different country and cultures. Employee may find it difficult to communicate and feel hesitant to mix up with each other. Cultural diversity in the workplace can help greatly in dealing with this kind of issues in an organization. HR manager should come up with some unique idea and try to solve this complicated issue. 3)Less grasping power: If listener has less grasping power can lead to communication differences in the business. In a communication between employee and manger the listener has have good active and passive listing skills. If the listener has does not have good listening and detail knowledge on the subject of discussion, then communication gets more complicated and take more time. And this kind of communication barriers can be avoided by extensive research and training to the employee. Importance of good communication in multi-national organization: Effective communication of information and decision is one of the essential component in management and employee relationship. There any other features of communication. It can also work as a motivational tool .all different ways of communication are vital and important it can be written, oral, verbal or non-verbal communication 1) Increase productivity and efficiency: In a multi- national organization when there is proper communication takes place between the employee and the management level. The perfect information is been conveyed between employee which leads to proper action. And as there is less scope of misunderstanding between employees indirectly increases the productivity and services in an efficient manner.. 2) Employee job satisfaction: A good communication in workplace provides a clear path and by this the higher-level and lower can communicate with each other and solve workplace conflicts and problem amongst themselves. By good communication with in workplace will give good scope and will be accepted in healthier manner by both the parties manager and employee. This will decrease the problems and conflicts that the organization faces .and it will increase the productivity and services in the organization. along with that, the employee will get scope to improve their work and will be motivated when they do good work and duties . every time they make mistake or were unable to perform some duties the management can communicate with the employee and get the result in future and healthy communication will eventually lead to satisfaction at work. 3) Convey messages:( http://www.buzzle.com) Effective communication allows a process to take place. A sender sends a message through a medium and the receiver receives it and then the receiver reviews it and gives the feedback to the sender. With out this process no two people can communicate effectively. Hence, no work or information will be send or received which will lead to no work done so effective communication in vital to convey messages. We can understand that the channels of communication plays an important an organization. Chapter 3 Research methodology According to Johnson p, research methodology is the process of gathering data related to research topic. It helps the researcher by showing the different ways to conduct the research and the systematic ways to solve the research problem (Johnson p, 2000) In the research methodology section, the researcher needs to follow certain steps, which helps the researcher to make the research, the ways to collect the data and the ways to analyze the data which is gathered. According to Saunders M, Lewis P and Thronhill A, we can classify the research methodology into 8 basic types based on the ways of collecting the data. Theoretical- in the theoretical type of research methodology the research is based on the experiment and some kind of hypothesis as to be used by the researcher to begin the research process Applied- in this type of methodology is not suitable for generalized cases and can be used for individual cases and it is empirical and suitable for real world problems. Analytical- in this method the researcher need to rely on the facts and available data to reach the solution to research problem. This research method aims to find out the reasons for the research problem. For example how and why it happened so? Descriptive à ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬ as the name indicates the research methodology, this method use descriptive ways to find a solution to the research problem. E,[orocal- this methodology is based on the experimental approach of data collection and it increases the possibility that result of the research finding supports the hypothesis of the research. This empirical method also based on the observation way of collecting the data. Conceptual- in this method the researcher need to rely on the existing data and interpret the existing data or develop new theories, which help the researcher to get the solution to the research problem. Quantitative- in the quantitative method the data collected is based on the numerical data . the method depends of mathematical calculations and the statistical reports. The results are in numerical number. Some of the statistical terms used in this type of research method are mean, median, etc. Qualitative- the results for the qualitative analysis prepared on the basis of facts of on the basis of the trend in the chosen sample size. It is not based on the numerical data and it depends on the quality of the chosen sample or colour of the chosen sample ( Saunders M, Lewis P and Thronhill A, 2007) In the given research problem we can choose any of the above defined research methodology. Let us assume we are going to use the quantitative analysis for this research problem. Data collection methods It is the term used to represent the way to collect data related to the research problem. There are two types of data type primary data and the secondary data. The way in which the data collects decides whether the data is primary or secondary. In the research problem we can use the primary data. There are many ways to collect the primary data. The different ways to collect the primary and secondary data are described in the following paragraphs. Ways to collect the primary data There are many different ways that a researcher can make use to gather the primary data. Primary data is the data which comes directly from the sample size. The nature and accuracy of the collected data depends on the method of data collection and the selection of the sample size and location of the research. The different methods to collect the primary data are observation, interviews and printed or mailed questionnaires. Observation method à ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬ in this method the researcher observes a limited sample size and findings are made on the basis of the observation. It is suitable when the researcher has a very limited number of samples and has enough time to finish the research. Interviews- by this method, the researcher directly or indirectly asks a set of predefined questions to the interviewee and the gathered data is used for the analysis purpose. The researcher can either conduct direct or telephonic interview with the interviewee and it is necessary for the researcher to prepare a set of questions which is related to the research topic. This method is also suitable when the chosen sample size is small. Questionnaires à ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬ this method of data collection suitable when the researcher need to collect a large number of data. The researcher needs to prepare a questionnaire and answers for the questions should be a one word or the researcher needs to provide a set of options from which a person can choose. Nowadays we can see the researchers use free websites or online tools (for example survey monkey website) to gather the data or the researcher may email the questionnaires to the participants email address. In the research problem we can use the questionnaire method to collect the data from the participants. Ways to collect the secondary data We can gather the secondary data by making use of the existing information or by referring the previous researches conducted by a trusted person or even we can make use of the reports of some trusted sources. For example sometimes it is necessary for the researcher want to know the profit earned by a company in a short period time and in this case we can say that the companyà ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬Ãƒ ¢Ã¢â‚¬Å¾Ã‚ ¢s annual report is an example for the secondary data source. In the research we can choose the quantitative analysis as the research methodology and questionnaire as the way to gather the data from the sample size. Set the sample size and location for the data collection The researcher needs to find a sample size which should represent the entire population and should be capable of producing an unbiased result for the research problem. The researcher can not include the entire population in the sample and can randomly choose items from the large population. In the give n research problem we can choose the sample size as 50 people from the population. The sample should contain employees working for the branded organisations and fresh graduates who all are looking for job. In the questionnaire we can include questions related to measure the effectiveness of the retention techniques and the employer branding. In the questionnaire the researcher can include both the popular employers and unpopular employers. For instance the researcher can asks the participant about the organisations which would they likes to work with. In the research we can classify the sample size 50 into 25 employees from the people working in the Sainsbury and 25 from the local people of the selected area. The researcher can approach the above mentioned set of people from the population. It is necessary for the researcher to prepare a schedule for the data collection and can choose a particular location for the data collection. Set timetable for the data collection activities. It is necessary for the researcher to set a date and a time for the collection of data related to the search. By doing this the researcher can track the number of days taken for each activity in the research. Chapter 4 Data analysis and findings After the collection of the data, the researcher needs to evaluate the collected data. The researcher can categorise the data on the basis of age, work and sex and can prepare the information on the basis of that. For example in the current research if we apply the data analysis we may get results similar to that of the following. Out sample size is 50.25 males participated in the survey or 40 people love to work with the branded employers.In this stage the researcher can avoid the unwanted samples from the sample collection and remove the samples which seem to avoid the occurrence of an unbiased result. After the data analysis process, the researcher gets the real data required for the research. Methods to reveal the research findings Once the researcher filtered the collected data, it is necessary to display the findings with the help of some graphs or charts. The common tools used in this method are the scatter diagrams, bar charts and pie diagrams. Sometimes it is necessary for the researcher to use some statistical calculations like mean, median, correlations and graphical displays such as scatter diagrams or regression analysis graphs. As we have chosen the quantitative analysis method and questionnaire method we can make use of some diagrams to represent the findings of the research. For example we can use pie diagrams or bar charts to represent the number of respondents for a particular question. In the case of qualitative analysis, the researcher can use some tabular forms to compare the features of the sample. Chapter 5 Scope of the research In the given research, the researcher has limited the size of the sample to 50 people and the result of the research based on the responses from the chosen sample. The researcher needs to choose the sample to get an unbiased solution to the research problem. In the research, the researcher have chosen 25 employees from the Sainsbury supermarket and 25 people from the public and the data collected from these two groups using the questionnaires. Ethical issues In this section the researcher needs to give much importance to the privacy of the participants in the data collection methods. In the research, the research does not want to collect any personal information from the participants. If the researcher has the details of the participants, the researcher has no rights to use the data with out the consent from the respective person. According to Resnik B D ,the persons who all participated in the data collection method should be independent of the influence of any third parties and the researcher needs to give equal opportunity to all to participate in the data collection process (Resnik B D, 2009). Preparation of research schedule using the Gantt chart According to Barkley B T, the researcher can make use of the Gantt chart to identify the length of the whole research process. It also the researcher to break down the research in to different processes and shows the effective ways to finish the research in time. It shows how the researcher can carry out more than one task at a time (Barkley T, 2006). In the given research also if we apply the Gantt chart, we can break down the processes in to different parts and allocate a particular time schedule for them. it helps the researcher to conduct more than one process at the same time. Conclusion: The report helped me to identify the importance of channels of communication and it gives me insight of how communication play vital role and can be improved and I can make use of these learned things n my final dissertation.

Admiral Jarok as Noble Traitor :: Star Trek Traitor Essays Papers

Admiral Jarok was a traitor, especially in the eyes of his countrymen. The very principles that define the Romulans are honor and loyalty and in no way can his actions be seen as loyal. Although some could argue his actions were those of a defector, his actions as Romulan official in this particular situation make him a traitor. A traitor is defined as a "person who betrays his or her country, cause, friends, etc. " (Webster) The true meaning of traitor is not found in this definition, but rather in the definition of the word betray. There are several meanings, but the most important ones are "2. to break faith with, fail to meet the hopes of" and " 6. to disclose ( secret information, confidential plans etc.)" The Romulans are seen as "moral people with very clear ideas of right and wrong" (Cornelius.) For them, right means honoring and serving the Romulan people. Federation space is seen as an ominous enemy and giving helpful strategic information to them, would be considered treason. Obviously Tomalak, the Romulan leader, feels this way when he demands, with contempt in his voice, for Picard and crew to release "traitor Jarok" For Tomalak, who represents all Romulans, Jarok broke faith to his people. "You see, Picard, after we dissect your Enterprise for every precious bit of information, I intend to display its broken hull in the center of the Romulan capitol as a symbol of our victory. It will inspire our armies for generations to come. And serve as a warning to any other traitor who would create ripples of disloyalty." (Tong) Jarok's actions perfectly correspond with sixth dictionary entry of betray. Even though it is assumed that the documents were a trap to catch the faltering loyalty of Jarok, a faithful Romulan would have kept them secret, even if it jeopardized their own family. Jarok did not know the documents were false or else he would not have risked all that he did in going over to Federation Space. To the Romulans, support for all the people came first. Jarok's actions might have seemed noble to those aboard Federation Space, but to the Romulans the most noble actions were those that were loyal to the Romulan cause. Tomalak would not have cared that Jarok did not want to go into any wars for the sake of his daughter. Tomalak wanted all members of his family to be safe, as well, but Tomalek stayed true to the Romulans, which he saw as the most important thing.